Monday, March 5, 2012

New survey of distributors reveals guarded optimism

IBM Corp. and Northwestern University unveiled their firstquarterly survey of Chicago area wholesale distributors Monday, andthe results leave many businesses wondering if the glass is halfempty or half full.

"The survey reveals that this critical business sector reportsas much bad news as good news about their sales in the second quarterand for the current quarter, while voicing some optimism for alonger-term, 12-month period," IBM said in a statement.

IBM and Northwestern mailed the survey to 1,200 of the Chicagoarea's 65,000 wholesale distributors: middlemen who buy products frommanufacturers and in most instances sell directly to retailers. …

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